Week 15 - MKTG 3349: Review/Wrap up

I hope you all learned some valuable information from my posts and share findings that I may have not discussed. Search engine marketing is a field that was fairly new to me just a few months ago, and I feel that I have gotten a strong grip on the topic.

Search engine marketing is a business opportunity that explores increased exposure typically through paid advertising via browsers such as Google. This is not easily achieved by every business because there is always restrictions such as budgeting and ROI. Search engine results is a competitive atmosphere as all entities are trying to lead the industry by example. It is highly important to keep a close eye on the statistics to ensure the success of your search engine marketing strategy. 

I also would like to suggest that you connect with Todd Kelsey on LinkedIn if you wish to learn more about digital marketing. Lastly, I would like to wish you all good luck with future endeavors.